Running a small business often feels like you need ten arms and 36 hours in a day. From sales calls and social media to customer service and marketing campaigns, the to-do list is endless. If you've been hearing about artificial intelligence but aren't sure where to start, or if it's even worth your time, this article is for you.
Your website is getting traffic. Your analytics show visitors are coming from search engines, social media, and referrals. But something's wrong with the math.
Every business owner dreads that notification: a new negative review has appeared online. Your stomach drops, your mind races with defensive responses, and you wonder how much damage this will do to your reputation.
The biggest myth in digital marketing is that automation kills authenticity.